SAWT IA
NATIVE DARIJA & MULTILINGUAL

ARTIFICIAL INTELLIGENCE
VOICE INFRASTRUCTURE

We build a complete voice artificial intelligence infrastructure that lets companies automate, understand, analyze and manage every customer interaction across all communication channels.

Our technology runs on several proprietary models trained in-house, specialized in native Moroccan Darija and adapted for professional environments.

Omnichannel AI Platform

Orchestration & Interaction Automation

Our omnichannel platform lets you deploy, connect and manage voice and text AI agents across every communication channel from a single, centralized interface.

Supported channels

Telephony (SIP/VoIP)WhatsApp BusinessMeta MessengerWebsite (Chat/Voice)API (CRM/ERP)

The platform is the orchestration layer connecting communication channels, AI models and the company's information systems.

Technical Capabilities

  • Smart conversation routing
  • Scenario automation
  • Automatic lead qualification
  • Automated appointment booking
  • CRM / ERP / API integrations
  • Automatic history and summaries
  • Analytics dashboard & reporting
  • Multi-agent / multi-project / multi-company
  • Multilingual management (native Darija)
  • Adaptive reply mode (text, audio, or adaptive)
  • Test button — try your agent before launch
  • Credit top-up with no service interruption

STT – Speech To Text

Available via API

Speech Transcription and Analysis

Our Speech-to-Text engine is a model trained in-house on hundreds of hours of real Moroccan speech, optimized to understand Moroccan Darija in professional conversational contexts, especially over the phone.

STT is the voice-understanding layer that turns speech into usable text data.

Technical Capabilities

  • Real-time transcription (streaming)
  • High-accuracy offline transcription
  • Native Moroccan Darija recognition
  • Automatic language detection
  • Diarization (speaker identification)
  • Automatic punctuation
  • Conversation structuring
  • Keyword detection and alerts
  • Call analysis and conversational audit

TTS – Text To Speech

Available via API

Natural AI Voice Generation

Our Text-to-Speech engine is a model trained in-house on hours of studio recordings with professional Moroccan voices. It generates natural, fluid and expressive Darija speech, suited for human-machine interaction.

TTS is the voice-generation layer that lets the AI speak naturally.

Technical Capabilities

  • Native Moroccan Darija voice synthesis
  • Control over tone, emotion and intonation
  • Speech rate control
  • Real-time voice generation
  • Batch audio generation
  • Male and female voices
  • Multilingual
  • Optimized for voicebots, assistants, media

LLM – Language Model

Available via API

Conversational and Decision Intelligence

Our language model (LLM) is trained and fine-tuned in-house to understand, analyze and generate conversations in native Moroccan Darija, with support for French, Arabic and other languages.

The LLM is the intelligence layer that analyzes, understands, decides and generates responses.

Technical Capabilities

  • Natural language understanding
  • Intent detection
  • Intelligent response generation
  • Automatic conversation summaries
  • Conversational analysis
  • Lead qualification and scoring
  • Anomaly and non-compliance detection
  • API connection to CRM, ERP
  • Industry-specific customization

E-commerce Integration

Shopify & WooCommerce

Shopify & WooCommerce

Connect your online store so the AI agent guides your customers from product search to checkout, fully autonomously, by phone, WhatsApp or chat.

The agent stays scoped to the order created during the conversation — it can never access the customer's other orders.

Technical Capabilities

  • Real-time product search, catalog and categories
  • Recommendations limited to published, in-stock products
  • Guided order-taking with a full summary
  • Explicit customer confirmation before the order is placed
  • Order tracking and edits (address, contact, items)
  • Order cancellation

CRM Integration

Bitrix24 & Odoo

Bitrix24 & Odoo

Every call, WhatsApp message or chat automatically becomes a qualified lead in your CRM — no double entry, no duplicates.

The agent can neither browse nor edit other customers' records in your CRM — every conversation stays scoped to its own lead.

Technical Capabilities

  • Automatic lead creation with duplicate detection
  • Lead updates (status, notes, deal value)
  • Product catalog lookup during a call or chat
  • Works across all 3 channels: phone, WhatsApp, website
  • Every conversation stays tied to its own lead

Google Workspace

Secure by design

Secure, limited access by design

Sheets, Docs, Calendar, Gmail and Drive: the agent connects to your Google tools without ever getting full access to your account.

You choose the exact sheet, document or calendar via Google's file picker. The agent stays locked to that single resource — it can never browse, list or touch anything else in your Drive, mailbox or calendar, even if a customer tries to push it to.

Technical Capabilities

  • Google Sheets — reads a reference sheet or adds rows (leads, bookings, call logs)
  • Google Docs — reads a reference document or adds entries to a log
  • Google Calendar — real-time availability, booking, rescheduling and cancelling appointments
  • Gmail — sends a notification to you, never to a third party on your behalf
  • Google Drive — reads a specific file you've shared

Custom Data Sources

Advanced & Expert

Your FAQs, policies and documents

Add your FAQs, policy documents or reference content so the agent answers with your exact information, beyond a generic AI's baseline knowledge.

The more of your own content your agent has, the more accurate and reliable its answers are.

Technical Capabilities

  • Import documents, FAQs and knowledge bases
  • Answers grounded in your company's real content
  • Update anytime, no retraining needed
  • Available on Advanced and Expert agents

Our Technology

SAWT IA is a complete Voice Artificial Intelligence infrastructure, specialized in native Moroccan Darija and built for businesses. Our STT, TTS and LLM building blocks are also available via our API.

ComponentFunction
STTUnderstand speech
LLMUnderstand, analyze and decide
TTSSpeak
PlatformConnect, automate and orchestrate
AI ModelsGoogle Gemini (Flash & Pro), multi-provider architecture